West Wales couple turn less than £2,000 into a profitable indoor farm within 3 months

A West Wales couple turned a small investment into a profitable indoor farming business after spending less than £2,000 on shelves, seeds and trays. Toni and Alex Borella own and operate Green Up Farm, a hydroponic indoor vertical farm in Ceredigion.

They started the business in 2021 after researching the market for microgreens and deciding to grow their own crops.In a 2024 interview with Swansea University, Toni Borella revealed that Green Up Farm grew more than 30 types of microgreens and micro herbs, supplying restaurants and other establishments across West Wales. Reportedly, Green Up Farm became profitable within just three months of its launch.How did a couple start a profitable micro-herb farm with less than £2,000Toni and Alex Borella started Green Up Farm in 2021 after researching the microgreens market.

The couple had wanted to start a business and were interested in growing their own crops.